Campus Digital Communications & Community Hub
Replaced uncoordinated campus email broadcasts with an architected WhatsApp Community hub and visual campaigns, delivering a verified +5,390% increase in reach and 13% monthly follower growth.
I build and ship digital products by combining software engineering, product thinking, data, and execution.
Local-First Software · Commercial Data Pipelines · Platform Systems · Operational Automation
Selected Work
Real operational friction, fragmented commercial records, and manual bottlenecks transformed into reliable software, automated pipelines, and shipped products.
Replaced uncoordinated campus email broadcasts with an architected WhatsApp Community hub and visual campaigns, delivering a verified +5,390% increase in reach and 13% monthly follower growth.
Consolidated fragmented supermarket sales workbooks into an automated cleaning pipeline and Star Schema Power BI model—compressing 40,000+ unstandardized monthly rows into ~4,300 clean records.
Architected and shipped a local-first mobile personal finance application prioritizing expense discipline, dynamic monthly budgeting, and complete on-device privacy with biometric security and Drift SQLite storage.
Personal finance engineered without bank scraping, without income tracking, and without cloud servers.




Dynamic allowance (Remaining / Days Left) computes safe velocity in real time.
Switch live preview to inspect localized architecture and offline workflows.
Digitized career fair operations by replacing manual paper-stamp passports with desk QR codes—capturing real-time demographic footfall across industries (gender distribution, batch-wise activity, industry preferences), powering an on-ground volunteer feedback portal, and generating the live executive report presented to University President Wasif Rizvi.
Aggregated Google Analytics 4 (GA4) traffic and engagement data into an interactive Looker Studio dashboard, delivering executive visibility into university web touchpoints and campaign performance—presented directly to the Vice President of Finance by Head of Department (HOD) Moiz Khan.
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Detailed specifications for Pathway, HU-Carpool, WalletMelt, and institutional tools.
Career Trajectory
Concurrent and progressive appointments across commercial corporate analytics, university student governance, and institutional executive reporting.
Managed digital communications and cross-functional initiatives spanning social strategy, brand partnerships, and newsletter production.
Revitalized HUSG's digital presence, achieving +5390% increase in reach and 13% follower growth within a single month through data-driven content strategies.
Consecutive student employment appointments across Marketing & Communications (MarCom) and the Office of Student Support & Analytics (OSSA).
Executed large-scale sales data harmonization and transformation, consolidating 40K+ rows per file into a unified 4,300-row 3-year dataset and developing executive Power BI dashboards.
Part-time video editor producing computer science lectures and student-oriented podcasts.
Credentials & Background
Academic foundation in computer science, civic leadership appointments, verified credentials, and technical proficiencies.
Selected member of the U.S. Consul General Youth Council (CGYC) 2026 Cohort.
Cabinet Chair leading university-wide communications and student engagement initiatives.
C/C++ · Python · JavaScript · HTML/CSS · VBA · SQL · MongoDB
Power BI · Excel · Power Query · Pivot · Google Analytics (GA4)
Power Automate · Copilot Studio · Git · LaTeX · Video Editing · CapCut
How I Work
“I identify friction in everyday workflows, design clean architectures, and ship reliable software built for real users.”
Uncovering administrative, data, or operational bottlenecks directly from everyday workflows.
Structuring clean data schemas, relational star schemas, and predictable state transitions before writing code.
Engineering robust, local-first or full-stack software with strict security, biometrics, and automated tests.
Deploying verified tools that eliminate manual paper waste, automate pipelines, and deliver real leverage.